Thursday, October 9, 2008

Launching and maintaining successful IPTV services

IPTV operation is booming worldwide at a rapid pace. In Europe alone the IPTV subscribers is more than 1.535 millions. Ever since YouTube began demonstrating the potential of the Internet medium, everyone is racing to launch IPTV, which will eventually replace traditional television broadcasting.

Following some fundamental guideline can help launching and maintaining successful IPTV services. The following outlines some of these guidelines:

  • Simplicity. Make the services very simple and easy to use. Providing innovative services, but as simple as possible will appeal to a wider audiences covering youngest, Internet savvy generation through oldest grandpa and grandma generations.
  • Packaged Services. Triple-Play package provides TV, Internet and voice all in one deal. The triple-play can also bolsters operational continuity.
  • Content delivery Services.
  1. Content delivery to TV, PC and Mobile devices
  2. Exclusive content and features for certain viewers with common interest, such as major/minor league football games
  3. Interactive options to access real-line match stats, such as goal count, attempts, and cards
  4. On-demand titles
  5. International television programs
  6. Ability to transfer downloaded content to mobile device
  7. Hybrid IPTV/Satellite service
  • Quality of Services. Quality of Service is one of the most important reason for successful IPTV operation. People will not tolerate poor quality of service or any quality inferior to other pay-TV services such as satellite.
  • Super fast broadband network. FTTH (Fiber-To-The-Home) provides much more bandwidth and enabling ability to offer high-definition, added-value services and whole home distribution. ATT recently introduced Total Home DVR, which allows delivery of five simultaneous high-definition MPEG-4 video streams around the home - two live and three recorded from DVR, for it's IPTV service via copper VDSL network.
About me:
bruce atlasi is a professional computer engineer, skilled in telecomm and datacomm technologies and architecture. He has diverse working experience with many telecomm start-ups and fortune 100 companies, including Cisco Systems, IBM, and Siemens. He regularly blogs on About Hi-Tech site.

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